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Nonprofit Center Activities Calendar

Plan Ahead: Leveraging Your Data for Future Fundraising Success
9:00 - 4:30 p.m. on 3/26/2019
Nonprofit Center of Northeast Florida
Jessie Ball duPont Center, 40 East Adams Street
Room 208 - Lecture Hall
Cost: $100 for members; $150 for non-members
Nonprofits have plenty of data – but how can organizations leverage that data to raise more money in the future? Join us as we explore how to use data to:

• Create reports on donor data to surface new insights and predict future trends
• Build your case for support using community-level and program data
• Use program results to steward existing donors and recruit new ones
• Make data-driven decisions about fundraising activities

Participants will walk away with action items for their organization and their work. Regardless of what system or method you use to collect data, this training will give you the tools to approach your data with a strategy and a plan to measure what you need.

Join Julie Wright, Principal of J. Wright & Co., LLC, and Martha Mannarino, Owner of Bridge It, who will be teaming up to lead this interactive workshop!

About Julie:
Julie Wright is a comprehensive development professional with a passion for connecting inspired people to a fulfilling purpose. With nearly 20 years in the non-profit world, she has raised millions of dollars and through this, she has found her professional purpose in life. Julie is the founder of J. Wright & Co., a boutique consulting firm that helps nonprofit professionals create solutions for change in the social sector. Over the past four years, Julie has worked with organizations including United Arts of Central Florida, Garden Theatre, IDignity, Valencia Foundation and OCA, Opportunity Community Ability. She is also a consultant with Edyth Bush Institute for Philanthropy and Nonprofit Leadership at Rollins College.

Prior to her work as a consultant, Julie had a 12-year career at Easter Seals Florida and followed her love of raising major gifts to a position at Nemours Children’s Hospital.

Julie has a strong belief in streamlining processes and working efficiently to have the largest impact on an organization. Her proficiencies in relationship building, organizational and board development; and matching motivation to mission bring a fresh outlook to her clients, allowing them to do what they do best – fulfill their missions.

About Martha:
Martha Mannarino is the owner of Bridge It, a consulting company dedicated to bridging the gaps that exist in non-profit organizations and is a trusted partner with special expertise in the areas of fundraising, special events, marketing and talent development. With more than 20 years of demonstrated success, she has held senior management positions at Easter Seals Florida, UCP of Central Florida and Shepherd’s Hope. In addition, Martha offers a unique perspective as she has a proven track record in marketing and business development having spent half her career as the Marketing Director of shopping centers including Seminole Towne Center and The Florida Mall in Orlando as well as Special Events and Director of Tourism at The Gardens Mall in Palm Beach Gardens. She has managed annual fund and major gifts efforts for the non-profit sector and was a recipient of requests as a corporate partner. All efforts have been supported by extensive use of data analytics to ensure the biggest return on investment. In addition, Martha currently serves on the Board of Directors and as Program Chairperson for Women’s Executive Council. She received her B.A. in Communications from Florida Atlantic University.

**This workshop is part of the 2019 Fundamental Strategies for Fundraising Series.

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